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How to get sponsored by American Girl

American Girl (doll and toy brand) has sponsored 4 YouTube channels since November 2025. 0% of them had under 500K subscribers, and the smallest had 2.2M. It is sponsoring creators right now.

Does American Girl sponsor channels your size?

Distinct channels American Girl sponsored, by their current subscriber count.

  1. Under 10KNot seen
  2. 10K–100KNot seen
  3. 100K–500KNot seen
  4. 500K–1MNot seen
  5. 1M+Often

What a American Girl sponsorship looks like

Its latest sponsored videos. Watch how the read is placed before you pitch.

How to pitch American Girl, step by step

  1. 1

    Check that your channel fits

    American Girl sponsors channels of 1M+ subscribers most often, across entertainment, hobbies/collectibles, lifestyle. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.

  2. 2

    Watch a few of its recent integrations

    Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format American Girl already buys.

  3. 3

    Find the right person

    Brands like American Girl usually run sponsorships through a partnerships, creators or influencer marketing team; start from americangirl.com. A named person beats a general inbox.

  4. 4

    Lead with your numbers

    Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.

  5. 5

    Pitch while the budget is open

    American Girl is active right now: we detected new American Girl sponsorships in the last 30 days. Brands buy in campaigns, so this is a good time to write.

More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge

See if American Girl fits your channel

Add your channel and we rank American Girl and every other brand by how often they sponsored creators of your size, language and niche. Contacts and pitch drafts are on the paid plans.

Questions creators ask about American Girl

Does American Girl sponsor small YouTubers?
Rarely. We have not seen American Girl sponsor a channel under 100K subscribers; the smallest channel it sponsored had 2.2M. Most of its deals are with channels of 1M+ subscribers.
How many YouTubers has American Girl sponsored?
We have detected American Girl sponsoring 4 YouTube channels since November 2025, counting sponsored videos published in the last year.
How much does American Girl pay YouTubers?
Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
How do I contact American Girl for a YouTube sponsorship?
Look for a partnerships, creators or influencer marketing contact on americangirl.com, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for American Girl, with a quality label, on its paid plans.

Brands to pitch next

Same niche, similar reach.

Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean American Girl is currently taking new creators.