Does Barbie sponsor YouTube channels?

Yes. Barbie has sponsored 3 YouTube channels since May 2021; the latest sponsored video was detected October 2026.

What size channels does Barbie sponsor?

The smallest channel Barbie sponsored had 312K subscribers. Most of its sponsored channels are in the 1M+ range (2 channels); by size: 100K–500K: 1, 1M+: 2.

Which niches does Barbie sponsor?

Mostly Fitness, Fashion and Beauty/Makeup channels, going by the channels it has sponsored.

How do I get sponsored by Barbie?

Start from the sponsored videos Barbie already ran on channels your size (every deal here links to the video as proof), then pitch its partnerships contact with your numbers, a concrete integration idea and a rate in line with what channels your size get. The step-by-step guide is at https://discoversponsors.com/brands/barbie-24000/get-sponsored.

Barbie on YouTube

Barbie sponsored 3 channels in 3 sponsored videos — the smallest channel had 312K subscribers. Sponsoring YouTube creators since May 2021. Last sponsored video detected Oct 2026.

barbie.mattel.comFitnessFashionBeauty/MakeupLifestyle2 sponsored videos in the last 30 days

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Channel sizes Barbie sponsors

Distinct channels sponsored, by current subscriber count. The band you sit in tells you how often this brand says yes at your size.

0
Under 10K subs
0
10K–100K subs
1
100K–500K subs
0
500K–1M subs
2
1M+ subs

Channels Barbie sponsored most

Top 3 of 3, by sponsored videos.

1
Jazzy Skye
3.3M subs · US
1
sponsored videos
2
Kamdenboy & Kyraboo
2M subs · US
1
sponsored videos
3
Abigail Pinehaven
312K subs · GB
1
sponsored videos

Latest sponsored videos

The most recent 3 detections — the proof behind every count on this page.

Questions about Barbie sponsorships

Does Barbie sponsor YouTube channels?: Yes. Barbie has sponsored 3 YouTube channels since May 2021; the latest sponsored video was detected October 2026.
What size channels does Barbie sponsor?: The smallest channel Barbie sponsored had 312K subscribers. Most of its sponsored channels are in the 1M+ range (2 channels); by size: 100K–500K: 1, 1M+: 2.
Which niches does Barbie sponsor?: Mostly Fitness, Fashion and Beauty/Makeup channels, going by the channels it has sponsored.
How do I get sponsored by Barbie?: Start from the sponsored videos Barbie already ran on channels your size (every deal here links to the video as proof), then pitch its partnerships contact with your numbers, a concrete integration idea and a rate in line with what channels your size get. The step-by-step guide is at https://discoversponsors.com/brands/barbie-24000/get-sponsored.

Would Barbie reply to you?

Add your channel and we rank Barbie and every other brand by how often they sponsored creators of your size, language and niche — with contacts and a pitch draft on the paid plan.

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Counts are active sponsored videos in our index (published in the last year), detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of contract terms, and does not mean the brand is currently taking new creators.