Hot Topic

How to get sponsored by Hot Topic

Hot Topic (Halloween merchandise / clothing retailer) has sponsored 4 YouTube channels since March 2022. 0% of them had under 500K subscribers, and the smallest had 2.5M. It is sponsoring creators right now.

Does Hot Topic sponsor channels your size?

Distinct channels Hot Topic sponsored, by their current subscriber count.

  1. Under 10KNot seen
  2. 10K–100KNot seen
  3. 100K–500KNot seen
  4. 500K–1MNot seen
  5. 1M+Often

What a Hot Topic sponsorship looks like

Its latest sponsored videos. Watch how the read is placed before you pitch.

How to pitch Hot Topic, step by step

  1. 1

    Check that your channel fits

    Hot Topic sponsors channels of 1M+ subscribers most often, across fashion, beauty/makeup, entertainment, unknown and more. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.

  2. 2

    Watch a few of its recent integrations

    Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format Hot Topic already buys.

  3. 3

    Find the right person

    Brands like Hot Topic usually run sponsorships through a partnerships, creators or influencer marketing team. A named person beats a general inbox.

  4. 4

    Lead with your numbers

    Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.

  5. 5

    Pitch while the budget is open

    Hot Topic is active right now: we detected new Hot Topic sponsorships in the last 30 days. Brands buy in campaigns, so this is a good time to write.

More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge

See if Hot Topic fits your channel

Add your channel and we rank Hot Topic and every other brand by how often they sponsored creators of your size, language and niche. Contacts and pitch drafts are on the paid plans.

Questions creators ask about Hot Topic

Does Hot Topic sponsor small YouTubers?
Rarely. We have not seen Hot Topic sponsor a channel under 100K subscribers; the smallest channel it sponsored had 2.5M. Most of its deals are with channels of 1M+ subscribers.
How many YouTubers has Hot Topic sponsored?
We have detected Hot Topic sponsoring 4 YouTube channels since March 2022, counting sponsored videos published in the last year.
How much does Hot Topic pay YouTubers?
Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
How do I contact Hot Topic for a YouTube sponsorship?
Look for a partnerships, creators or influencer marketing contact on the brand's website, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for Hot Topic, with a quality label, on its paid plans.

Brands to pitch next

Same niche, similar reach.

Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean Hot Topic is currently taking new creators.