How to get sponsored by Procter & Gamble
Procter & Gamble (consumer goods (Costco promotion)) has sponsored 5 YouTube channels since March 2026. 0% of them had under 500K subscribers, and the smallest had 522K. Its last sponsored video we detected was in Sep 2026.
Does Procter & Gamble sponsor channels your size?
Distinct channels Procter & Gamble sponsored, by their current subscriber count.
- Under 10K0 channelsNot seen
- 10K–100K0 channelsNot seen
- 100K–500K0 channelsNot seen
- 500K–1M2 channelsOften
- 1M+3 channelsOften
What a Procter & Gamble sponsorship looks like
Its latest sponsored videos. Watch how the read is placed before you pitch.
#ad #PGPartner 🫧 A much needed restock of all our household favorites 🤩 @ProcterGambleCristal Valdes · 1.1M subs · Sep 2026
#Ad #PGPartner restock with me at Costco’s biggest sale of the year with @ProcterGamble #restockCarissa Cleans It All · 819K subs · Aug 2026
Black Skin Care Truths. Alopecia Warning Signs. The Hidden Cost of Poor Sleep #SecondOpinionRoland S. Martin · 2M subs · Jun 2026
How to pitch Procter & Gamble, step by step
- 1
Check that your channel fits
Procter & Gamble sponsors channels of 1M+ subscribers most often, across sports, beauty/makeup, lifestyle, entertainment. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.
- 2
Watch a few of its recent integrations
Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format Procter & Gamble already buys.
- 3
Find the right person
Brands like Procter & Gamble usually run sponsorships through a partnerships, creators or influencer marketing team; start from pg.com. A named person beats a general inbox.
- 4
Lead with your numbers
Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.
- 5
Pitch while the budget is open
We last detected a Procter & Gamble sponsorship in Sep 2026. Brands buy in campaigns; a short, specific pitch can land as the next one is planned.
More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge
Questions creators ask about Procter & Gamble
- Does Procter & Gamble sponsor small YouTubers?
- Rarely. We have not seen Procter & Gamble sponsor a channel under 100K subscribers; the smallest channel it sponsored had 522K. Most of its deals are with channels of 1M+ subscribers.
- How many YouTubers has Procter & Gamble sponsored?
- We have detected Procter & Gamble sponsoring 5 YouTube channels since March 2026, counting sponsored videos published in the last year.
- How much does Procter & Gamble pay YouTubers?
- Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
- How do I contact Procter & Gamble for a YouTube sponsorship?
- Look for a partnerships, creators or influencer marketing contact on pg.com, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for Procter & Gamble, with a quality label, on its paid plans.
Brands to pitch next
Same niche, similar reach.
Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean Procter & Gamble is currently taking new creators.