How to get sponsored by Redken
Redken (Professional hair care products) has sponsored 10 YouTube channels since October 2024. 20% of them had under 500K subscribers, and the smallest had 174K. Its last sponsored video we detected was in Sep 2026.
Does Redken sponsor channels your size?
Distinct channels Redken sponsored, by their current subscriber count.
- Under 10K0 channelsNot seen
- 10K–100K0 channelsNot seen
- 100K–500K2 channelsSometimes
- 500K–1M3 channelsOften
- 1M+5 channelsOften
What a Redken sponsorship looks like
Its latest sponsored videos. Watch how the read is placed before you pitch.
@Redken #redkenpartner #curlyhair #curlyqueen #hairtok #hairmaster #curlconfidence # #hairstylistSammy · 609K subs · Sep 2026
Italy Slayed 😍🇮🇹 My pre-travel hair routine never changes- @Redken #RedkenPartner #RedkenAllSoftMolly Carlson · 3.2M subs · Jul 2026
Best of GRWMAINO con Rachele SantoroElisa Maino · 715K subs · Jun 2026
How to pitch Redken, step by step
- 1
Check that your channel fits
Redken sponsors channels of 1M+ subscribers most often, across beauty/makeup, lifestyle, entertainment, unknown. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.
- 2
Watch a few of its recent integrations
Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format Redken already buys.
- 3
Find the right person
Brands like Redken usually run sponsorships through a partnerships, creators or influencer marketing team. A named person beats a general inbox.
- 4
Lead with your numbers
Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.
- 5
Pitch while the budget is open
We last detected a Redken sponsorship in Sep 2026. Brands buy in campaigns; a short, specific pitch can land as the next one is planned.
More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge
Questions creators ask about Redken
- Does Redken sponsor small YouTubers?
- Rarely. We have not seen Redken sponsor a channel under 100K subscribers; the smallest channel it sponsored had 174K. Most of its deals are with channels of 1M+ subscribers.
- How many YouTubers has Redken sponsored?
- We have detected Redken sponsoring 10 YouTube channels since October 2024, counting sponsored videos published in the last year.
- How much does Redken pay YouTubers?
- Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
- How do I contact Redken for a YouTube sponsorship?
- Look for a partnerships, creators or influencer marketing contact on the brand's website, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for Redken, with a quality label, on its paid plans.
Brands to pitch next
Same niche, similar reach.
Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean Redken is currently taking new creators.
