Spotify

How to get sponsored by Spotify

Spotify (music streaming service) has sponsored 16 YouTube channels since August 2022. 38% of them had under 500K subscribers, and the smallest had 23.7K. It is sponsoring creators right now.

Does Spotify sponsor channels your size?

Distinct channels Spotify sponsored, by their current subscriber count.

  1. Under 10KNot seen
  2. 10K–100KRarely
  3. 100K–500KOften
  4. 500K–1MRarely
  5. 1M+Often

What a Spotify sponsorship looks like

Its latest sponsored videos. Watch how the read is placed before you pitch.

How to pitch Spotify, step by step

  1. 1

    Check that your channel fits

    Spotify sponsors channels of 1M+ subscribers most often, across gaming, crypto/web3, lifestyle, entertainment. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.

  2. 2

    Watch a few of its recent integrations

    Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format Spotify already buys.

  3. 3

    Find the right person

    Brands like Spotify usually run sponsorships through a partnerships, creators or influencer marketing team. A named person beats a general inbox.

  4. 4

    Lead with your numbers

    Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.

  5. 5

    Pitch while the budget is open

    Spotify is active right now: we detected new Spotify sponsorships in the last 30 days. Brands buy in campaigns, so this is a good time to write.

More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge

See if Spotify fits your channel

Add your channel and we rank Spotify and every other brand by how often they sponsored creators of your size, language and niche. Contacts and pitch drafts are on the paid plans.

Questions creators ask about Spotify

Does Spotify sponsor small YouTubers?
Yes. Spotify has sponsored 1 channels with under 100K subscribers (6% of the channels we track for it), and the smallest had 23.7K subscribers.
How many YouTubers has Spotify sponsored?
We have detected Spotify sponsoring 16 YouTube channels since August 2022, counting sponsored videos published in the last year.
How much does Spotify pay YouTubers?
Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
How do I contact Spotify for a YouTube sponsorship?
Look for a partnerships, creators or influencer marketing contact on the brand's website, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for Spotify, with a quality label, on its paid plans.

Brands to pitch next

Same niche, similar reach.

Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean Spotify is currently taking new creators.