How to get sponsored by Turo
Turo (car rental) has sponsored 75 YouTube channels since December 2022. 61% of them had under 500K subscribers, and the smallest had 24.9K. It is sponsoring creators right now.
Does Turo sponsor channels your size?
Distinct channels Turo sponsored, by their current subscriber count.
- Under 10K0 channelsNot seen
- 10K–100K12 channelsSometimes
- 100K–500K34 channelsOften
- 500K–1M16 channelsSometimes
- 1M+13 channelsSometimes
What a Turo sponsorship looks like
Its latest sponsored videos. Watch how the read is placed before you pitch.
How to pitch Turo, step by step
- 1
Check that your channel fits
Turo sponsors channels of 100K–500K subscribers most often, across fitness, sports, automotive, unknown and more. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.
- 2
Watch a few of its recent integrations
Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format Turo already buys.
- 3
Find the right person
Brands like Turo usually run sponsorships through a partnerships, creators or influencer marketing team. A named person beats a general inbox.
- 4
Lead with your numbers
Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.
- 5
Pitch while the budget is open
Turo is active right now: we detected new Turo sponsorships in the last 30 days. Brands buy in campaigns, so this is a good time to write.
More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge
Questions creators ask about Turo
- Does Turo sponsor small YouTubers?
- Yes. Turo has sponsored 12 channels with under 100K subscribers (16% of the channels we track for it), and the smallest had 24.9K subscribers.
- How many YouTubers has Turo sponsored?
- We have detected Turo sponsoring 75 YouTube channels since December 2022, counting sponsored videos published in the last year.
- How much does Turo pay YouTubers?
- Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
- How do I contact Turo for a YouTube sponsorship?
- Look for a partnerships, creators or influencer marketing contact on the brand's website, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for Turo, with a quality label, on its paid plans.
Brands to pitch next
Same niche, similar reach.
Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean Turo is currently taking new creators.






