Wayfair

How to get sponsored by Wayfair

Wayfair (home goods) has sponsored 93 YouTube channels since August 2022. 75% of them had under 500K subscribers, and the smallest had 6.4K. It is sponsoring creators right now.

Does Wayfair sponsor channels your size?

Distinct channels Wayfair sponsored, by their current subscriber count.

  1. Under 10KRarely
  2. 10K–100KSometimes
  3. 100K–500KOften
  4. 500K–1MSometimes
  5. 1M+Sometimes

What a Wayfair sponsorship looks like

Its latest sponsored videos. Watch how the read is placed before you pitch.

How to pitch Wayfair, step by step

  1. 1

    Check that your channel fits

    Wayfair sponsors channels of 100K–500K subscribers most often, across fitness, fashion, crafts/handmade, entertainment and more. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.

  2. 2

    Watch a few of its recent integrations

    Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format Wayfair already buys.

  3. 3

    Find the right person

    Brands like Wayfair usually run sponsorships through a partnerships, creators or influencer marketing team. A named person beats a general inbox.

  4. 4

    Lead with your numbers

    Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.

  5. 5

    Pitch while the budget is open

    Wayfair is active right now: we detected new Wayfair sponsorships in the last 30 days. Brands buy in campaigns, so this is a good time to write.

More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge

See if Wayfair fits your channel

Add your channel and we rank Wayfair and every other brand by how often they sponsored creators of your size, language and niche. Contacts and pitch drafts are on the paid plans.

Questions creators ask about Wayfair

Does Wayfair sponsor small YouTubers?
Yes. Wayfair has sponsored 19 channels with under 100K subscribers (20% of the channels we track for it), and the smallest had 6.4K subscribers.
How many YouTubers has Wayfair sponsored?
We have detected Wayfair sponsoring 93 YouTube channels since August 2022, counting sponsored videos published in the last year.
How much does Wayfair pay YouTubers?
Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
How do I contact Wayfair for a YouTube sponsorship?
Look for a partnerships, creators or influencer marketing contact on the brand's website, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for Wayfair, with a quality label, on its paid plans.

Brands to pitch next

Same niche, similar reach.

Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean Wayfair is currently taking new creators.