How to get sponsored by Willie's
Willie's (beverage) has sponsored 4 YouTube channels since January 2026. 75% of them had under 500K subscribers, and the smallest had 163K. It is sponsoring creators right now.
Does Willie's sponsor channels your size?
Distinct channels Willie's sponsored, by their current subscriber count.
- Under 10K0 channelsNot seen
- 10K–100K0 channelsNot seen
- 100K–500K3 channelsOften
- 500K–1M0 channelsNot seen
- 1M+1 channelsOften
What a Willie's sponsorship looks like
Its latest sponsored videos. Watch how the read is placed before you pitch.
Chris Franjola: Shane Gillis, Dane Cook & Do Comics Deserve More Money?Juicy Scoop™ w Heather McDonald · 163K subs · Oct 2026
Zack Peter on Selma Blair, Milania Giudice & the Hugh Hefner Movie ControversyJuicy Scoop™ w Heather McDonald · 163K subs · Oct 2026
Alex English & Jared Freid w/ Sam Morril & Mark Normand - We Might Be Drunk PodcastWe Might Be Drunk Podcast · 246K subs · Aug 2026
How to pitch Willie's, step by step
- 1
Check that your channel fits
Willie's sponsors channels of 100K–500K subscribers most often, across entertainment, automotive. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.
- 2
Watch a few of its recent integrations
Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format Willie's already buys.
- 3
Find the right person
Brands like Willie's usually run sponsorships through a partnerships, creators or influencer marketing team. A named person beats a general inbox.
- 4
Lead with your numbers
Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.
- 5
Pitch while the budget is open
Willie's is active right now: we detected new Willie's sponsorships in the last 30 days. Brands buy in campaigns, so this is a good time to write.
More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge
Questions creators ask about Willie's
- Does Willie's sponsor small YouTubers?
- Rarely. We have not seen Willie's sponsor a channel under 100K subscribers; the smallest channel it sponsored had 163K. Most of its deals are with channels of 100K–500K subscribers.
- How many YouTubers has Willie's sponsored?
- We have detected Willie's sponsoring 4 YouTube channels since January 2026, counting sponsored videos published in the last year.
- How much does Willie's pay YouTubers?
- Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
- How do I contact Willie's for a YouTube sponsorship?
- Look for a partnerships, creators or influencer marketing contact on the brand's website, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for Willie's, with a quality label, on its paid plans.
Brands to pitch next
Same niche, similar reach.
Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean Willie's is currently taking new creators.