How to get sponsored by Nutella
Nutella (spread) has sponsored 3 YouTube channels since October 2025. 0% of them had under 500K subscribers, and the smallest had 1.4M. It is sponsoring creators right now.
Does Nutella sponsor channels your size?
Distinct channels Nutella sponsored, by their current subscriber count.
- Under 10K0 channelsNot seen
- 10K–100K0 channelsNot seen
- 100K–500K0 channelsNot seen
- 500K–1M0 channelsNot seen
- 1M+3 channelsOften
What a Nutella sponsorship looks like
Its latest sponsored videos. Watch how the read is placed before you pitch.
ad | Dunbar’s best locally owned bakery. Seeded loaf + one heaped teaspoon of @nutellaukireland6923Harrison Webb · 1.4M subs · Oct 2026
Nutella With Kunafa Is Surely A Munafa For Our Taste Buds! @FarahKhanK #shortsFarah Khan · 3.2M subs · Mar 2026
#adv TIRAMISÙ con NUTELLA® 🤎 Buon World Nutella Day! ✨GialloZafferano · 2.9M subs · Feb 2026
How to pitch Nutella, step by step
- 1
Check that your channel fits
Nutella sponsors channels of 1M+ subscribers most often, across food/cooking, entertainment. If your size band says "Rarely" or "Not seen" above, pitch with a strong reason it fits your audience, or start with a brand that already sponsors channels like yours.
- 2
Watch a few of its recent integrations
Note where the read sits in the video, how long it runs, and whether there's a promo code or a link. Your pitch is stronger when you show you know the format Nutella already buys.
- 3
Find the right person
Brands like Nutella usually run sponsorships through a partnerships, creators or influencer marketing team. A named person beats a general inbox.
- 4
Lead with your numbers
Open with your average views per video, your audience's countries and age, and one sentence on why your viewers would buy. Quote a price anchored on your views instead of waiting for an offer.
- 5
Pitch while the budget is open
Nutella is active right now: we detected new Nutella sponsorships in the last 30 days. Brands buy in campaigns, so this is a good time to write.
More on this: how to pitch a YouTube sponsor · how to negotiate the deal · what to charge
Questions creators ask about Nutella
- Does Nutella sponsor small YouTubers?
- Rarely. We have not seen Nutella sponsor a channel under 100K subscribers; the smallest channel it sponsored had 1.4M. Most of its deals are with channels of 1M+ subscribers.
- How many YouTubers has Nutella sponsored?
- We have detected Nutella sponsoring 3 YouTube channels since October 2025, counting sponsored videos published in the last year.
- How much does Nutella pay YouTubers?
- Sponsorship fees are not public, and a detected sponsorship does not reveal the fee. Most brands price integrations on expected views, so start from your average views per video and your niche's typical rate; our free rate calculator gives you a starting range.
- How do I contact Nutella for a YouTube sponsorship?
- Look for a partnerships, creators or influencer marketing contact on the brand's website, and pitch with your channel's numbers and a recent integration you'd model yours on. DiscoverSponsors shows the best contact we have for Nutella, with a quality label, on its paid plans.
Brands to pitch next
Same niche, similar reach.
Counts cover sponsored videos published in the last year, detected from public YouTube data via the official YouTube Data API. A sponsored video is one whose description or paid-promotion disclosure names the brand. A detected sponsorship is not confirmation of fees or contract terms, and does not mean Nutella is currently taking new creators.