Creator guide · Data insights
The top 10 YouTube sponsors in India (2026)
The ten brands sponsoring the most Indian YouTube channels in the last year, how small a channel each has sponsored, and which ones suit smaller creators.
By Ilker · 4 min read
India's YouTube sponsor market looks nothing like the US or UK one. In the 12 months to October 2026, nearly 1.5K Indian channels in the DiscoverSponsors index published a paid sponsored video, and more than 2.6K different brands sponsored at least one of them. The leaders are web hosting, beauty, insurance, investing and e-commerce brands, and most of them work with large channels.
The top 10 YouTube sponsors in India
| Rank | Brand | What it sells | Indian channels sponsored | Smallest channel sponsored | Median channel size | Share under 100K |
|---|---|---|---|---|---|---|
| 1 | Hostinger | Web hosting and website builder | 58 | 3K subs | 157K subs | 43.1% |
| 2 | L'Oreal Paris | Makeup and skincare | 57 | 76.5K subs | 799K subs | 3.5% |
| 3 | Odoo | Business management software | 47 | 53.4K subs | 1.8M subs | 4.3% |
| 4 | Ditto | Insurance advice | 44 | 40K subs | 1M subs | 4.5% |
| 5 | INDmoney | Investing and wealth app | 40 | 374K subs | 1.8M subs | 0.0% |
| 6 | Samsung | Phones and electronics | 40 | 4.9K subs | 2M subs | 7.5% |
| 7 | Flipkart | Online marketplace | 39 | 1.1K subs | 890K subs | 20.5% |
| 8 | Physics Wallah | Exam preparation courses | 39 | 1.4K subs | 68.6K subs | 61.5% |
| 9 | Axis Max Life Insurance | Life insurance | 27 | 101K subs | 690K subs | 0.0% |
| 10 | Meesho | Online marketplace | 27 | 1.4K subs | 17.1K subs | 77.8% |
Equal counts are ordered alphabetically. Subscriber counts are current, not the size of the channel at the time of the sponsorship. L'Oreal Paris includes its men's skincare line.
Big brands buy reach, two marketplaces go small
Most of the top ten sponsor India's largest channels. Odoo, INDmoney and Samsung all have median Indian partners above 1.5M subscribers, and INDmoney and Axis Max Life Insurance have not sponsored an Indian channel under 100K in this period.
Three brands break the pattern. Meesho, a marketplace focused on value shopping, works almost entirely with small creators: 77.8% of its Indian partners are under 100K, and its median partner has 17.1K subscribers. Physics Wallah sponsors education channels that teach to the same exams it prepares students for, 61.5% of them under 100K. Hostinger, the list leader, sponsors tech, education and business tutorials across every size.
The best fits for smaller Indian channels
If your channel is under 100K, start with Meesho, Physics Wallah and Hostinger. Higgsfield, an AI video tool, has sponsored 24 Indian channels, 45.8% of them under 100K, which makes it a good fit for AI and creator-tools content.
Education and beauty are the largest Indian niches in the index. For the leading sponsors in each, see the Indian education leaderboard and the Indian beauty leaderboard.
Turn the list into a pitch
Indian campaigns are often run by agencies, and many brands sponsor in Hindi and regional languages as well as English. Pitch in the language of your channel, name one specific upcoming video, and point to the brand's existing partners that are close to your size. See how to pitch a YouTube sponsor for templates, or add your channel to see sponsors ranked for your own size and niche.
About the data
Counts are distinct Indian channels in the DiscoverSponsors index with a paid sponsored video at least 60 seconds long published in the last 12 months, from public video information retrieved through the official YouTube Data API. A channel's country is the one it lists on YouTube. Affiliate-only links are excluded. A detected sponsorship is not confirmation of contract terms.